Planning the perfect event is very exciting, but it has its own share of stress and problems. These days, you may feel the pressure of making your event as picture-worthy as possible – or as millennials call it, ‘Instagrammable’.
Flower walls can do a lot in terms of sprucing up any event. Think of it as a modern take on floral decorations. By themselves, flowers are already very beautiful. In the hands of capable florists or event stylists, they can truly take your breath away.
Much like flower bouquets, flower walls have a certain art to them. You don’t just throw your favourite flowers onto a green, leafy structure and call it a flower wall. There’s a reason why there are guidelines for flower arrangements: the right combination of blooms and colours can spell the difference between a hot coloured mess and a stunning display of nature’s best flora.
If you’re using flower walls as the centrepiece of your event, you want it to have the perfect colour combination that matches the event motif. Remember, almost everyone today owns a camera phone, and you want your event to be captured and immortalised in those photos as a beautiful and elegant party.
In this article we’ll be discussing how to use a colour palette to choose the right flower wall for your event. Colour is extremely important in design and decoration. Not everything works together; some evoke stronger emotions in people than others. You want a flower wall that says, ‘We are thrilled to celebrate this momentous occasion with you!’ and not ‘We didn’t really take the time to make this event special. We just pasted random flowers on this wall literally two minutes before you came.’
The Colour Wheel
First, let’s discuss a bit about the colour wheel. You’ve probably already learned about this in elementary school, so think of this as a refresher. The colour wheel is pretty much a staple in any designer’s toolkit, if they haven’t already seared it into their brains. The colour wheel is your friend, my friend. It will help you select the right colours so that your event decoration, including the flower wall, transforms your event into a celebratory paradise.
The basic colour wheel consists of 12 main colours. You have your primary colours: red, blue and yellow. These three make up all the rest of the colours in the whole wide world. Every other colour is some combination of red, blue and yellow.
Next, we have the secondary colours: green (blue and yellow), orange (yellow and red) and purple (red and blue). The remaining six others are combinations of the primary and secondary colours.
We want to start with the colour wheel because harmonious colour palettes depend on the position in the wheel of the colours you choose. Complementary colours, for example, are found by choosing a colour and selecting its direct opposite from the wheel. So yellow and purple are considered to complement each other, as are blue-green and red-orange.
Colour is not black-and-white. Let’s discuss some of the terminology behind colours. We’ll be using these terms in this article so it’s best to define them right away:
- Hue is what we normally call the basic colours, such as red, blue and green.
- Chroma refers to the purity of a colour. If we say a colour has a ‘high chroma’, then it means no black, white or grey has been added to it.
- You can get different tones of a pure hue by adding grey to it.
- If you add black to a pure hue, you are creating a different shade of it.
- On the other hand, adding white to a hue creates tint.
Emotions of Colour
Certain colours evoke certain emotions in people. An interesting experiment is to study the logos of popular brands. You’ll find that specific colours tend to dominate in particular industries. Reds and oranges are common in food brands. Social networks like Facebook, Twitter and LinkedIn use blue.
Colour psychology suggests that we feel different emotions when presented with different colours. We won’t dive into the specifics of this, but we just want to emphasize that colour is truly more complex than you imagine. You can read more about this if you want people to feel certain emotions at your event.
Types of Colour Palettes
There are several colour schemes that you can use in deciding on the palette for your event. Bear in mind that you can expand the number of colours in each kind of palette by varying the tones, tints and shades of the main or basic colours.
- Monochromatic. As the name suggests, this is a colour scheme that uses different shades and tints of only one hue. If you are going with a monochromatic colour palette, it will be easier to choose the appropriate flower wall because you only have to stick to one hue.
- Analogous. Choose three colours that are next to each other on the colour wheel. Congratulations, you’ve created an analogous colour scheme!
- Complementary. As in our example above, these are colours found opposite each other on the colour wheel.
- Triadic. Now this one’s a bit more complicated. A triadic palette consists of three colours located in equal distance from each other on the colour wheel. This type of palette offers high contrast, but can be a little overpowering. If you’re a conservative bride who likes soft colours, this might not work for your wedding. For flower walls, be more cautious in using a triadic colour scheme, as strong colours may clash with one another. It may be best to stick to one dominant colour and use softer tones for the rest.
- Split complementary. Another complex colour scheme, a split complementary palette takes one colour and the two directly adjacent to the dominant’s complementary colour. This could be the most complicated and difficult colour palette to pull off.
Selecting Your Flower Wall Based on Your Colour Palette
Now that we’ve covered the different types of palettes, we’re going to offer you some tips on how to select the right kind of flower wall that will complement your event beautifully.
1. Consider the venue.
Many event places are painted in neutral tones, but you should still consider the overall feel of your venue. Consider that we see colours contextually, so the colour tones in your venue might have an effect on the colours that you choose, and ultimately the type of flower wall that you plan to put up.
Aside from the physical structure, you will also have different lights. You already know that different coloured lights will bathe everything in the room in shades of their colours, so keep that in mind as well.
2. Play around with shades, tints and tones.
The beauty of flower walls is that there are numerous colours you can choose from because of the wide variety of flowers available. You get a lot of soft pinks, strong fuchsias, vivid reds, pale peaches, subtle greens and muted purples. Don’t be afraid to play around with the shades, tints and tones of your selected colour palette, as we can assure you that there is a flower we can use to work with your colour scheme.
3. Stick to either a contrasting or complementary palette – not both.
You don’t want your want your flower wall to look like a kindergartener’s artwork, so be sure to decide right off the bat if you prefer a contrasting or a complementary colour palette. Sticking to only one provides harmony for the flower wall and the rest of the event decor.
4. Monochromatic flower walls are beautiful, too.
Say you already have a non-monochromatic colour palette in mind. That’s not to say that you have to have the same colour palette for your flower wall. An option that you can do is to take one colour from your palette – perhaps the dominant colour – and use only that colour in your flower wall, with different tones. If you really want the other colours to have a role in your wall, give them supporting roles, as accents or as borders.
5. Flowers are not the only things that have colour in a flower wall.
We can use drapes, photos or other materials. All of these can add pops of colour as well, so don’t limit your thinking to just colourful flowers. In fact, it will even help you choose flower colours for the wall because you’ll have immediate context. Will these hydrangeas look good with our peach drapes? If we add soft yellow lighting around the flower wall, will these blue orchids look nice?
Choosing the right flower wall that both complements your event nicely and is Instagrammable doesn’t have to be hard work. As we mentioned earlier, the colour wheel is your friend. Colour palettes are fun to work with, believe us! Our flower walls are made using gorgeous colour palettes derived from the colour wheel. If you would like to put up a flower wall at your next event, don’t hesitate to contact us and we would be glad to offer you choices for your own flower wall.